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News & Events

02-04-2011

Clarkson University Launches iPhone & Android Mobile Apps


[A photograph for media use is available at http://www.clarkson.edu/news/photos/clarkson-mobil e-app.jpg .]
 

Clarkson University has launched iPhone and Android mobile apps to provide information about the college to prospective students in a format they use every day. The project is part of the University’s Web redevelopment project.

Prospective students can easily install the new mobile application software -- or app for short -- onto their iPhone or Android mobile phones.clarkson-mobile-app

The free Discover Clarkson app features student spotlights, a video tour, a GPS-enabled walking tour, updated news, important deadline and event dates, and contact information.

The iPhone app is available on iTunes at http://www.clarkson.edu/itunes-app .

The Android app is available on the Android Market or at http://www.clarkson.edu/android-app .

"Having mobile applications allows Clarkson to expand the means we use to recruit students," says Dean of Admissions Brian T. Grant. "Specifically, this medium is so prevalent to the type of student that excels at Clarkson. We feel it is a perfect addition to our recruitment strategies. We have seen instant activity in the new mobile apps, resulting in more students applying to Clarkson."

Prospective students who download the apps are immediately set up with an admissions counselor in their region and given the ability to learn about their counselor and the admissions process.

The app was designed by MobiLaurus, a Boston firm specializing in mobile platforms. Throughout the development process, MobiLaurus and Clarkson worked closely to create an app that specifically met the University’s needs.

"It has been great working with Clarkson University in identifying their specific mobile opportunities and working together to create a valuable solution," says Rebecca S. Bakken, business development manager at MobiLaurus. "The results we have seen so far are very exciting and I am looking forward to working with Clarkson to drive further success in their mobile engagement."

For more information about Clarkson University’s new mobile apps, or to find out more about attending Clarkson, call 800-527-6577 or e-mail admission@clarkson.edu.

Clarkson University launches leaders into the global economy. One in six alumni already leads as a CEO, VP or equivalent senior executive of a company. Located just outside the Adirondack Park in Potsdam, N.Y., Clarkson is a nationally recognized research university for undergraduates with select graduate programs in signature areas of academic excellence directed toward the world’s pressing issues. Through 50 rigorous programs of study in engineering, business, arts, sciences and health sciences, the entire learning-living community spans boundaries across disciplines, nations and cultures to build powers of observation, challenge the status quo, and connect discovery and engineering innovation with enterprise.

Photo caption: Clarkson University has launched its own iPhone and Android mobile apps to provide information about the college to prospective students. Pictured above is the tour section of the iPhone app.

[News directors and editors: For more information, contact Michael P. Griffin, director of News & Digital Content Services, at 315-268-6716 or mgriffin@clarkson.edu.]

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