Motivated and Enterprising:  The placement stats of Clarkson Business School graduates are consistently among the nation’s highest for starting salaries (over $50,000 last year) and our alumni successfully compete head to head with ivy-educated counterparts to lead global companies. One in five alumni over the age of 40 is already a chief executive or another senior executive of a corporation.  

Clarkson University » School of Business » Undergraduate Programs

This major is designed to leverage existing strengths in Innovation and Entrepreneurship by offering students a cross-disciplinary, flexible major that provides students with the knowledge and skills to:

• Develop and manage the innovation process
• Plan and commercialize innovations
• Evaluate and manage innovation opportunities
• Participate in and manage ideation and the new product development process
• Understand the legal and policy issues associated with new ventures
• Stimulate and manage the creation of new business enterprises both within and existing corporate structure and as start-up enterprises

Required coursework includes:

• Economics of Innovation
  
• Designing and Leading Innovative Ventures
  
• Consumer and Buyer Behavior
  
• Market Analysis and Research
  
• Creativity and Developing Innovation and New Products
  
• Commercializing Innovation
  
• Innovation and Entrepreneurship Strategy